Events as the New Media – How AI is Transforming Engagement and Revenue Models
Events as the New Media – How AI is Transforming Engagement and Revenue Models
Terrapinn detailed how AI streamlines operations and improves event experiences—from 24/7 attendee chatbots to sales forecasting and personalised marketing via WhatsApp. Their agile “test-fast, scale-fast” approach has embedded AI across 90 events, boosting both efficiency and customer experience.
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