Day 2 - Innovation Stage
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Agenda09.00 - 09.05CEST09.05 - 09.25CEST
Driving Audience and Engagement - Hearst UK's Membership Growth Strategy
Hearst UK is redefining loyalty by shifting from scale to value. Rosie Percy outlined how brands like Elle, Men’s Health, and Good Housekeeping are evolving subscriptions into layered memberships that offer exclusive content, events, and digital experiences. Using data-driven newsletters and personalized engagement, Hearst is deepening relationships with readers—turning audiences into communities and memberships into engines of long-term growth.
09.25 - 09.45CESTRewriting the News Playbook: How RocaNews Engages Gen Z with Nonpartisan Content
RocaNews has built a media brand Gen Z actually trusts. Co-founder Bill Carney shared how the company grew from an Instagram experiment to a profitable, multi-platform news brand by rejecting outrage and bias. With conversational tone, gamified news apps, and YouTube documentaries, Roca keeps audiences informed without polarization—proving that clarity, community, and authenticity can outpace clickbait in the fight for young readers’ attention.
09.45 - 09.50CESTBrain break
09.50 - 10.30CESTThe New Rules of Media Licensing and Platform Revenues: From Syndication to Brand, Endorsement, AI and IP
Media licensing is moving from the sidelines to the strategy table. Andrew Hughes and panelists explored how publishers can unite around AI-era rights management, collective bargaining, and new brand partnerships. From Time Out’s global markets to RBA’s events and Immediate Media’s endorsements, speakers showed how data, collaboration, and creativity can transform IP into scalable, multi-channel revenue streams fit for the next media economy.
10.30 - 10.50CESTHidden Gems: Transforming underutilised media assets into revenue-generating streams
Nation Media Group’s Monicah Ndung’u revealed how Africa’s largest media house is unlocking new value from its own archives, brands, and audiences. By reimagining traditional assets—from photo libraries and magazines to podcasts, events, and digital obituaries—the company is creating fresh revenue and cultural relevance. Her message: innovation in emerging markets starts with rediscovering the worth of what publishers already own.
10.50 - 11.15CESTNetworking Coffee
11.15 - 11.55CESTWhat Will Pay Tomorrow? Developing the Next Generation Media Revenue Models
From advertising to subscriptions, from creators to AI, this lively debate tackled the central question: where’s the money? The panel argued for reinvention across all fronts—rethinking content value, experimenting with micro-subscriptions, combining human storytelling with utility, and forging deeper brand partnerships. The consensus: the next media winners will master flexibility, focus on audience needs, and rebuild trust through meaningful experiences, not volume.
11.55 - 12.15CESTInside the Saudi Media Shift: Innovation and Opportunities in a Market on the Move
At the heart of Saudi Arabia’s Vision 2030 transformation, Arab News is reinventing itself for a digital, global future. Editor-in-chief Faisal J. Abbas unveiled a bold leap: launching the paper in 50 languages via AI to reach 6.5 billion people. Linking technological ambition with editorial responsibility, he argued that in a borderless information era, understanding the Middle East is essential—and publishers must “go big or go home.”
12.15 - 12.20CESTBrain Break
12.20 - 12.40CESTFrom Small to Mighty: How Niche B2B Media Brands Build Growth Engines
Clare Bolton shared how her company grew from a four-person niche publisher into a 900-strong global intelligence business. The secret: deep audience focus, data-driven products, and relentless reinvention. By turning editorial content into actionable data and risk intelligence tools, the business embedded itself into clients’ workflows—proving that in B2B media, credibility, connection, and constant evolution are the true engines of growth.
12.40 - 13.00CESTPivot with Purpose: A Customer-Led Journey from Media Specialist to Marketplace Innovator
Andrea Davies detailed how Time Well Spent transformed a traditional field-sports publisher into a diversified media and marketplace platform. Guided by founder passion and financial discipline, the company consolidated legacy brands, built community-driven events, and now connects buyers and sellers in a regulated niche. Her ten transformation lessons underscored one truth: clear purpose, focus, and execution turn even the most traditional media into scalable modern enterprises.
13.00 - 14.00CESTNetworking lunch
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SpeakersKäthe Lemon President, Co-Owner RedPoint Media Group
David Robinson Chief Customer Officer Hearst UKDRJonny Kaldor Founder and CEO Pugpig
Elsa Esparbé Head of Global Business Development RBA
Kylie McCoy Vice President of Brand Partnerships Newsweek
Tim Hudson Director of International Licensing and Top Gear Magazine Immediate, UKTHAndrew Hughes Secretary General Press Database and Licensing Network
Monicah Waceke Ndung'u COO Nation Media Group
Liesbeth Nizet Head of Future Audiences Monetisation Mediahuis
Katja Eggert Head of Strategic Development Immediate Media
Gregory Cornelius Associate Publisher DestinAsian Media
Mel McVeigh Strategic Digital Consultant PPA, UKMMJacqueline Loch EVP Strategy & Revenue AZURE Media. Canada
Andrea Davies Board Advisor & Fractional Chief Strategy Officer Time Well Spent Media
Clare Bolton Chief Content Officer Law Business Research (LBR)
Joey Chung Co-founder, CEO TNL Mediagene
Tim Bulley International Development Director Time Out Media, UKTBFaisal J. Abbas Editor-in-Chief Arab News
Bill Carney Co-founder RocaNews
Rosie Percy Newsletter Strategy Director Hearst UKRPPaul Hood AI and Digital Transformation Leader, UK
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